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About Us

WHO WE ARE

3rdPlace is a data-driven tech company founded in 2010 by former senior Google managers, focusing on data governance, data modeling, and data platform solutions.

Through the use of AI proprietary technologies we collect, analyse and translate data related to customers/users into business insights, anomaly detection, forecasts and opportunities that are useful to improve operational decisions, actions and results. In particular for:

  • acquisition of new online and offline customers and users,
  • retention of the existing ones,
  • market analysis targeting the launch of new products and/or the opening of new markets,
  • optimization of marketing costs,
  • sales increasing by combining online and offline.

We are also a technology partner of the international consortiums SSIX and CS-Aware (European program Horizon 2020) to develop pioneering solutions related to the Social Sentiment Analysis and Cyber Security.

Thanks to our relevant Research & Development (R&D) investments and to our qualified professionals, we are an innovative SME, according to the Italian Law.

3rdPlace is part of Datrix group.

3rdPlace’s experience in the financial sector gave birth to the innovative FinScience startup to enable the Asset Management, Wealth Management, Credit Management, ESG Managers to easily access the so-called Alternative Data that gather information from digital environments and create digital indicators to be compared with the financial ones.

WE MAKE HARD THINGS EASY BY WORKING WITH DATA

Our clients
are protagonists of Retail, Finance, FCMG, Publishing, Fashion, Entertainment, Telecommunications sectors.
WITH US THEY SAVE TIME, INVEST BETTER AND EARN MORE.

Key People

3rdPLACE IS THE FIRST DATA-DRIVEN TECH COMPANY FOUNDED BY FORMER GOOGLE ITALY TOP MANAGERS.

3rdPlace is a company subject to the direction and coordination of Datrix S.p.A.
Filippo Trocca
Principal

Filippo Trocca

After working client-site in Staples between Italy, France, Netherlands and United States, returns to Italy in 2016 to work in consultancy as iProspect’s head of specialists team inside the Dentsu Aegis Network. Passionate about the gelato artigianale, he is able to taste it even at -15 degrees. He says that in order to burn that big amount of ice-cream calories, he often goes running and boasts about his past as 400m runner in his youth days.

Client Director

Natalia Palmisano

In 2008 she started working in digital marketing, focusing on media planning and email marketing. In 2011 she arrived for the first time in 3rdPlace, managing cross-digital projects. Then In MediaWorld she was SEO and Web Analytics Manager, but she couldn’t resist the offer to return to 3rdPlace. Passionate about rock music, movies, books, documentaries and TV series. Lover of the sea, nature, animals. Yellow, purple and black are her favorite colors. A husband and two cats. She loves to travel, hand luggage only.

Head of R&S

Matteo Bregonzio

In 2011 he received from Queen Mary University of London a Ph.D. in computer science with specialisation in machine learning and data mining. In the same year he started working as financial derivatives analyst at IHS Markit (London). In 2015, after a short experience within Barclays Capital as senior analyst, moved to BNP Paribas (London) where he worked in OTC trading researching machine learning and Big Data solutions. Punk-rock music lover, plays electric bass, and dreams to relocate in a tropical island. Always available for a football game, he keeps fit by running during lunch breaks.

Head Of Strategy

Luca Garzia

Always led by curiosity I had the chance to see different fields of digital marketing: Social Network for The Jackal, Digital Sales for Triboo and SEO & Analytics Team Leader in GroupM.I share my spare time between teaching Digital Marketing at Talent Garden Italia and travelling, mostly in my beloved Norway.Passionate about human interactions, I dream to writing a book about Sociology but for the moment I am happy with collecting tribal masks.

Empty Team
Head of Digital Data Analysis

Valentina Loi

After graduating in Political Science, che completed a Master in Web Marketing and Communication. She starts with an strong experience as Information Architect and Content Manager, moving then her interests to Web Analytics. Bookaholic and  passionate of any form of art, she studied acting and spends weekends on long walks by the sea with her dog.

We are a team that reason on data and not on opinions.

Over 40 people based in Milan, Rome and Cagliari with strong experience in the digital technologies field and united by a shared, solid data-driven methodology.

We work minute-by-minute to make sure that things happen in a set time.

We interpret data and develop machine-learning algorythms based on the most advanced cloud technologies.

At 3rdPlace work:
· data scientists
· data analysts
· data designers
· digital experts
· software developers
· customer-service managers

Read our CVs on

Certifications

European consortiums

Partnerships

Sales & services

Clients

3RDPLACE WORKS WITH BIG NATIONAL AND INTERNATIONAL BRANDS, HELPING THEM ALONG THE PATH TO CUSTOMER-CENTRICITY.

3RDPLACE TEAM IS HERE TO HELP YOU

We will help you adopt a data-driven approach to your business.

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