“From Data comes Knowledge, from Knowledge comes Power, from Power comes Action.”
Avinash Kaushik, Author of Web Analytics 2.0
User & Customer Artificial Intelligence
Background
Several sources of structured (numbers related) or non structured (conversational) data. To extract value, a great mix of expertise, technology and methodology is needed.
What happens online every 60 seconds?
Posts on Twitter
Likes on Facebook
Dollars spent
Searches on Google
Method
Company goals depend on digital goals. From the right tracking to business actions.
Not everything that can be counted counts, and not everything that counts can be counted.
It is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories, instead of theories to suit facts.
Solutions
The right support for every phase of the analysis cycle. Manage complexity with the best tools.
We help companies developing digital strategies through a data-driven approach.
3rdPLACE is the only digital agency in Italy formed by Google’s former top managers.